Inspired by Joseph Duffy, a little research, and my own proprietary typeface for my Elton John Honky Chateau album, I chose to create a present-day display font that expresses with its very lines the complex relationship between our emotional humanity and the mathematic and scientific principles which inhabit our minds and drive our existence.

Circles and rectangles in geometrically matched, expanded, contracted, and rotated proportions were spliced and merged to create upper and lower case letters, numerals, and punctuation. Flourish elements were applied to upper case letters to create a secondary upper case set of even greater emotional and visual impact. Three typefaces were created based on thin, regular, and heavy weights. Also designed were additional flourishes which have the ability to be added to nearly every letter in a build-it-yourself system to augment further the typefaces illustratively.

While Rocket Man is a highly-structured font, it expresses a graceful beauty. Its strength, flexibility and illustrative qualities should appeal to any typographic project that wishes to reach a highly educated and creative demographic. Guided by past and present design work of Herb Lubalin and Jay Fletcher, Rocket Man might carry us into the future in ways we yet cannot imagine.

VIEW MY PROCESS FOR THIS PROJECT

OBJECTIVE, RESEARCH, INSPIRATION, DRAFTS